First impressions matter, and a well-organized and beautifully designed website may help a SaaS company extend their pool of clients. Keep scrolling if you are looking for some inspiration for your new SaaS website design. Every major SaaS app needs to have some large global navigation. Versandfertig in 1-2 Werktagen. The results of the software-as-a-service solutions are in. 6. The truth is that SaaS products are intrinsically cool anyway! It takes work to make copy speak for itself, but Evernote has done a stellar job of letting the copy stand out, giving it space to shine. MailChimp. SoftwareSuggest is excited to present the list of top 100 SaaS startups to look up to in 2019. I like the Hootsuite dashboardbecause they use icons within a vertical navigation menu. So before you kick-start the designing and development phase of your web app, check out some of the best SaaS design inspiration that has already helped companies succeed. Yet there’s plenty of space for concise, easy-to-read copy. 11. What we do know, from having worked with many SaaS clients, is that these sites have certain elements that have proven to be successful in the past. SaaS application design Categories ASP .NET, News, PHP, Tutorials. But where to find those inspirations?? Design Carrie Cousins • January 15, 2019 • 11 minutes READ New year, new time to think about web design trends. Updated: December 7, 2020 If you are a software as a service (SaaS) based business who needs to gain recognition, a great website is a must have. Copyright © 2020 by Inkyy. For context, we'll share some high-level statistics about each website gathered from SEMRush (see below). © 2020 The Growth Content Company, Boston, MA. Users don’t want to dig around endlessly just to find what they’re looking for. Business-Entwicklung Designwissen Web-Entwicklung Inspiration. We have caught some SaaS design inspiration and found the most noteworthy trends of this year: Custom illustration is moving from 2D to 3D; Here’s a closer look at the SaaS design best practices happening in 2019: Brand Logos Are Always On The Left Hand Side The placement of the logo on the top left of a website is a common design best practice. Making a website requires thought, great design, testing, and listening to customers. Pricing models, as well as the software’s complexity influence the website’s structure because each feature that is included on a SaaS website needs to be easily accessible. So smart! We’re not into shady gimmicks or nickels and dimes.”, Aside from clever copy, it has a fun, clean design, and everything visitors need (and want!) This … This site is a lead machine. The collection includes Inkyy originals and the best freebies available. 07.01.2019, 11:50 Uhr. Grow Your Business with Web Design, Development and Branding Get Free Quote . Handoff by Marvel. To support all that use, new SaaS offerings and startups are popping up quickly—1,400 of them over just the past five years. Entwickle. As a bootstrapped founder there are lots of things that we do every day that are usually outside of our wheelhouse of comfort. 18. Slack. What we can learn from the best SaaS Homepage Designs in 2019. Estimated monthly organic visitors: 655,000, Estimated monthly organic visitors: 250,000, Estimated monthly organic visitors: 444,000, Estimated monthly organic visitors: 195,000. One Boston Place, Suite 2601, Boston, MA 02108, (855) 632-8239 purchase a service provided by a SaaS company. The very top section has a clear, easy-to-follow call for visitors to take the next step and sign up for free. The pricing page reiterates some of the product benefits. We use (and love) Favro at Nectafy, so we were already sold on their product—but for those who aren’t there yet, Favro’s SaaS website design serves as a good introduction to the benefits of the platform. Checkliste Webdesign-Tools designletter … Every journey starts with a single step, and that first step you need to make in the Saas world is to make your own website that will attract your ideal clientele and enable them to move their businesses forward. The features of the product are clearly outlined on the homepage, and there’s absolutely no confusion about what it does. And since we don’t know how well these particular sites are doing in that area, we can’t say definitively that modeling your own site similarly (but geared toward your own buyer personas, of course) would work. Toggl is an example of SaaS website design done right. The white space and bold colors help keep the viewer engaged without overwhelming them, making for a breathable, interesting user experience. A single instance of the software is available to multiple customers/tenants. Overview: Wix is a web development service provider that allows you to easily create, design, manage and develop a website. RunCloud. Another bonus: Visitors can use a number of features immediately, without signing up. That means designing a website that’s conversion focused, highlights the benefits of your product, and speaks in a way that relates to your target market. that converts visitors into long-term clients. April 2, 2019 . All these listed characteristics do not make a great SaaS product or even a great website. A young SaaS company must pay special attention to the design and the functionality of their website. A website (or rather the homepage) is a virtual front door of any company. 13. Navigation on this SaaS website is also clear and easy. United States About Blog Chargify is the best online billing software for all of your Recurring Billing needs. A typical SaaS website must achieve three ridiculously ambitious objectives. This makes the information on the website more legible and understandable for the end user, enhancing the user experience by many folds. I like that the "Product Tour" page lets the user see real screenshots, not just illustrations, for those who want a taste of the product before requesting a free trial. - professionelle Fotoprodukte in HighEnd Qualität. We love the site because it says what the product does in 11 words—the rest of the page is data, ideas, and a market summary, complete with interactive tickers and a logical navigation structure. We love the use of colors emulated throughout the site—it really highlights the product immediately after scrolling, so the user can get a feel for the application. Und nun sind sie häufig wieder gesättigter, die auch gerne mal als grelle Farbverläufe daher kommen. 3. I’d want to have this crew on my side any day. The photos of beautiful workspaces and a nice site design make this SaaS product seem especially attractive. Chargify Blog - SaaS . Organized. I love the heading—“Save money, time and trees”—because it calls out the benefits of the product right away. Immediately, the main headline on the PandaDoc website catches my eye as a clear benefit. JotForm makes it clear right away. • 5 minute read It offers a number of easy ways to get started with the free version, there is a "My Forms" tool that allows you to jump right in, and templates and themes to choose from. Our highly experienced team of SaaS developers and designers can be your best companion in making your SaaS business model successful and thriving more than ever. I also like the way they call out the four main product features in the dark boxes midway down the page. Evernote's value is written in five words, and that short-and-sweet copy style is followed down the rest of the page, with large, minimal text and clean graphics. Estimated monthly organic visitors: 150,000, Estimated monthly organic visitors: 2,700, Estimated monthly organic visitors: 271,000, Estimated monthly organic visitors: 6,000,000, Estimated monthly organic visitors: 1,600,000, Estimated monthly organic visitors: 9,500, Estimated monthly organic visitors: 2,400,000, Estimated monthly organic visitors: 4,300,000. The typography and messaging is sweet and to-the-point. Don’t worry. These points are meant to give you ideas to consider for your website. Examples of engaging, personable copy are everywhere, especially on the Partners page (where they’d love to chat with you about “joining forces to use [your] powers for good”). Danach wurden die Farben dezenter, oft auch pastellener (siehe die Farbtrends im Webdesign). Some of our own team members use this SaaS tool on a daily basis. These companies depend on their As Harlan Hogan puts it, “you never get a second chance to get a first impression”. Mut zur Farbe: Kräftige, leuchtende Töne im Einsatz. Shopify’s website design is all about the end user. Yet another tool we use on a daily basis, Robinhood is one of the most beautifully designed experiences we know of. Sharing is caring! The plentiful use of images, logos, and other subtle graphics help visitors to fully digest the website in an easy manner. 10. And their mission is stated simply yet powerfully—“to help you build a company people love.” Who wouldn’t want help from Help Scout? Why Great Design? From the friendly visual on the homepage to the many videos, product shots, and customer quotes throughout, there’s no shortage of diverse content to draw visitors in. hbspt.cta._relativeUrls=true;hbspt.cta.load(329802, 'b290b540-702d-49b4-bf97-daed257b72d9', {}); Nectafy. The pages are also interactive; when the viewer clicks on a switch (like on the Features or Pricing pages), the animations below it do something fun, giving the site a feeling of movement and energy. The site clearly explains the service and value provided. Of course, make sure you’re paying attention to some more ge… The websites you just read about are at the top of their respective industries. AutoCrit. LuckyOrange. Unlike the traditional software manufacturing companies that offer one-off deals, SaaS providers utilize a business model that is based on subscriptions. Olark. For transparency, we are an SEMRush user and affiliate. Visitors to Zuora’s website will be drawn in by its diverse content—videos, graphics, and even illustrations. Why type it when you can show it?”. Centralized hosting of business applications is by no means a recent invention, but in the last couple of years, ‘Software as a Service’ companies that offer office, CAD or learning management software products among numerous other services have started growing in popularity. The best collection of Free PSD Mockups for personal or commercial use. All rights reserved. 12. But at the same time you may have dozens of custom features and it’s not easy cramming them all into one navigation. Consequently, these This SaaS website makes great use of color and messaging. There are quite a few elegant and functional options that can be found at reasonable prices. Download the offer below to find out how we do it. This is where you’ll keep links to all your tools, features, and individual charts/data. to know is above the fold on the homepage—what the product is and how incredibly easy it is to use… “srsly!”. Furthermore, a Freemium model is also often available so that customers can try a software free of charge and see if it is the right choice for them. In 2018 alone, the SaaS sales have gone up by 23%, while the SaaS market revenues are expected to reach $113.1 billion by 2021. The rise of Software as a Service (SaaS) Development. Deskpass. Farbe ist genau genommen, wie wir die Welt sehen, wenn Lichtteilchen absorbiert werden. It has a tranquil yet bold color palette that works well. Saal Digital - Fotobücher, Fotokalender, Fotoabzüge u.v.m. But that’s clearly what needs to be done. Farbe ist eines der wichtigsten Elemente einer Website. You can get tastes of the brand by the illustrations, iconography, and sections throughout the page to illustrate the core concepts and features of the product. One final thought: Great design can be a huge factor in your company’s success, but even more important is attracting the right people to your SaaS website—and converting them into customers. The subheading is also strong, specifically calling out the ability to “deliver great experiences to your customers and employees.” The social proof comes a short bit down the page, where it notes that Forrester Research is already calling “Docusign” a verb. We’ve jotted down the following noteworthy 100 SaaS startups to Watch out in 2019: 1. Of course, the most important element of a website isn’t beauty or humor—it’s the ability to convert visitors into leads. Colorful White. One of the best things about the Zuora website, in my opinion, is the Customer Stories section. It only makes sense that a tool used to create beautiful designs has a beautifully designed website itself. Sketch uses a combination of high fidelity mockups and aesthetically pleasing wireframes to hint at the platform, while also showcasing important features such as speed, plugins, prototyping, and much more. In addition to our team’s favorite sites, we also spoke with the experts at Checkmate Digital, who specialize in product strategy and design for B2B companies (and as a result knows what it means to have effective SaaS website design). Blog Facebook fans 7.1K ⋅ Domain Authority 69 ⋅ Alexa Rank 22.4K View Latest Posts ⋅ Get Email Contact. All Rights Reserved, 20 Examples Of Beautifully Strategic SaaS Website Design, separate section of the site dedicated to outlining their advantages, The SME Content Creation Plan That Produced Two Million Organic Views Annually, 11 Items To Check On Your Website To See Why It's Not Generating Leads, A/B Testing Your SaaS Website: Tiny Changes & Big Results, Estimated monthly organic visitors: 73,000, Estimated monthly organic visitors: 41,000, Estimated monthly organic visitors: 51,000, Estimated monthly organic visitors: 7,200, Estimated monthly organic visitors: 166,000, Estimated monthly organic visitors: 1,100,000, Estimated monthly organic visitors: 10,000, Estimated monthly organic visitors: 760,000. The copy writing throughout is fun yet persuasive: “Let visitors chat with your team like they would with their friends...”, “We ❤️ emoji. For SaaS companies, it’s crucial to design a site with a great user experience as well as lively, attention-getting copywriting. It also must support the company’s SEO efforts to attract those people in the first place. (You didn’t know you were having “zombie meetings,” did you?) Hundreds of valuable resources from most trusted sources on the internet. In a world full of platforms “built for global scale” that can help customers “grow every part of their business” (and more of the same with a slight turn of phrase), how are you any different? Think of Alltop as an online magazine rack. I’d be willing to bet that most visitors will scroll all the way to the bottom of that page where—surprise!—if “you’ve made it all the way down here… you deserve a reward.”. Part of the site’s charm is its simplicity—the information about this online form-building tool is presented simply and directly. Toggl is an example of SaaS website design done right. If you choose to click through and sign up for SEMRush, Nectafy may receive a small commission at no cost to you. The About page talks about the company’s work environment in a way that makes you wish you worked there, too: “You won’t find any ping-pong tables or kegerators here. The number of SaaS websites, then, is also skyrocketing, making it harder than ever for businesses to stand out. There’s also a clear CTA, in context, on every page, that helps the reader understand how they will benefit from taking action. The amazing part is that they communicate everything—the service, benefit, price, how to get started, and call to action (“try 1 month free”)—in just 26 words and a button! Designe. 21. However, having an eye-catching website doesn’t necessarily turn visitors into leads, especially if the website lacks vital information about software. SaaS Product Design Trends for 2019 The future is here – and this applies to not only technology, but to visual arts and web-design as well. 5. With a page, you can do many things and really see the success you always wanted. Of course, through the navigation and footer, Gusto offers more information, but the homepage is extremely descriptive in a tiny amount of space. Anything but boring, simple, whimsical illustrations and animations are placed strategically to draw the viewer's eye down the page. Im Web 2.0-Design waren kräftig leuchtende Farben schon einmal angesagt. Being “cool” in SaaS may seem like a must-have, but remember that overcomplicating with too many elements can lead to the opposite result. • September 9, 2019. Effortless." JotForm's website accomplishes two goals really well: Gusto's desktop version of the homepage is a non-scroll landing page. SaaS applications, also known as multi-tenant applications, are very popular these days. It’s an approach that most designers leverage inside of SaaS and outside of SaaS. The quickest hack to build a live web design fast is to follow app design trends already set up by hugely popular SaaS companies. And the addition of a good, short explanatory video shows exactly how it works. Here is our list of 12 best SaaS website designs in 2019: 1. by Emily Nix This information is not meant to be a manual for making a website. Here are some tips for building a SaaS website that converts website visitors to marketing qualified leads Design for conversion. Software review site Better Buys predicts that 78% of businesses plan to expand the number of software-as-a-service (SaaS) platforms they use over the next three years. This website is attractive overall and has a good layout. Right now, the world is SaaS-happy. All tenant databases have the same structure. The white space and bold colors help keep the viewer engaged without overwhelming them, making for a breathable, interesting user experience. Instead, you’ll be surrounded by driven, supportive teammates who will push you to be better.”. Effizientes Webdesign = Das gelungene Zusammenspiel aus Content, Marketing, Technik & Design. Things that we “can” do but if we’re honest with ourselves we don’t excel at. The overall impression: It’s a trustworthy company, it has a great product, and I’m maybe even a little jazzed up about the possibilities it presents. The start of the year is a great time to look back on the previous year and your successes and look ahead to things that you want to improve and change. to reach that goal is designing an intuitive website that features all ZoomShift. organizations do everything in their power to utilize their websites as a tool As if they could read your mind, they’ve made it easy to see how their product compares to those of their competitors, with a separate section of the site dedicated to outlining their advantages—complete with scribbled “Don’t do this… Do this, instead” directives. 7. ARTIKEL-THEMEN. 2. Viel Weißraum, knallige Farben, extrovertierte Typografie und ein empathisches Design: Das erwartet Webdesigner in diesem … Any problems their clients encounter while using the service provided by the company can be a reason why they might choose another option. Your website needs to adapt along with it. This workplace tools & analytics site is so simple, clean, and well-organized it makes you want to manage your office spaces more simply and efficiently. April 12, 2019 by Craig Leave a Comment. We also dig the super-simple bottom-of-funnel call to action on the home page: “Enter your email... Get Started”. Sie erzeugt eine Atmosphäre, vereinheitlicht eine Marke und führt Nutzer durch eine Benutzeroberfläche, indem sie visuelle Anhaltspunkte kreiert. The color palette and typography go very well with this product, and it encourages the user to immediately start using it to see what it is about. A catchy name and two carefully selected colors can probably do a lot more for your brand image than you may think. Save my name, email, and website in this browser for the next time I comment. The boom in the SaaS startup ecosystem has continued to grow at an exceptional pace globally. With attention spans of about the same size, Gusto may be onto something with this approach. Rather than the traditional (yawn) case study, these stories are told in an interesting narrative form, show pictures of actual customers at work, and sometimes let the customers do the talking with short video testimonials (in fact, this seems to be a trend in most of the websites listed here). 9Lenses The quotes connected to videos and case studies are a good addition, as are the “thousands of happy customers” boxes. Each tenant's data is isolated and remains invisible to other tenants. Many SaaS companies get caught up in being too creative or relying too heavily on benefits that obscure the description of the service. Moreover, Wix also offers social plug-ins, online marketing, e-commerce, email marketing, contact forms, and community forums to webmasters using a variety of applications. 20 web design trends for 2019. And that goes for website design trends and techniques as well. A few other specific examples of the PandaDoc site I like: In addition to Notion’s memorable, quirky, black-and-white illustrations, which immediately won me over, the lightweight "live" demo embedded in the middle of the home page is really cool, and a great way to get users interacting with the product immediately. 8. The site gives visitors a sneak peek of the interface, while also showcasing its global network of happy customers. Das Webdesign Journal hilft Webdesignern, Agenturen, Selbständigen und generell allen „Web-Workern“ effiziente Websites zu erstellen. We are pleased to announce the 2019 Software Awards Winners: Best SaaS Product for Customer Services / CRM ChurnZero (WINNER) RingCentral Stella Connect ContactEngine Zingle NICE inContact AccountancyManager Ada TCN, Inc. Five9 Totango AccuLynx Zipwhip Best SaaS Product for Supply Chain / Warehouse Management JDA … Woo-hoo! Wenn Farbe fehlt, beginnen wir die Welt anders zu sehen: Texturen und Formen werden klarer und die Welt erscheint merklich langsam… Great page design for easy scanning. A web presence is a prerequisite for each company that strives to extend the pool of their clients and boost their revenue streams regardless of the industry they are operating in. Discover the web design trends, techniques, and tools that will define website and digital product design in 2019 — and beyond. 4. Right away we can tell that Wufoo has personality. We are here to help. Top 17 Web Design and UI Trends for 2019. Riskified. 9. Their team gave us the six examples of stellar design that follow—you should definitely check them out! Headlines down the main page are benefit-centric and clear, and their simple main menu doesn’t overwhelm the reader, instead giving them specific direction for what steps to take if you don’t want to “sign up” for Favro immediately. competition, The website has to convince visitors to sign up for trial or request a demo. Starting with your logo, remember that current trends can be a helpful source of inspiration, but never do something just because it’s cool. Growacc by Inkyy team. But you can close the gap with your SaaS website. This company understands its audience—people just beginning their online marketplace—and makes it clear that the Shopify platform encompasses the full scope of their needs, from startup to marketing to selling. Yet there’s plenty of space for concise, easy-to-read copy. Here are seven issues that may be holding you back. That sums up the brilliance of their site. An integrations page that lets users find their own software quickly. The use of light and dark elements is very pleasing to the eye, while highlighting greens and red to be corresponding with the performance of the stock or account. Anything you would like to add or take away? Live chat doesn’t have to be boring. Aside from the fun paper airplane animation, there’s much to be said for the visual component of this site. The best collection of hand-picked FREE Adobe XD UI kits to inspire your next project. One of the most effective ways LandingLion. Having a website is no longer a luxury only the most successful companies can afford. Users can create HTML5 websites and mobile sites using online drag-and-drop tools. The first headline your eyes are drawn to on Evernote's main website page states "Your notes. Embedding an explainer video that shows visitors how to use the software, sharing blog posts that answer questions that enable teams or individuals to do their job more efficiently or providing prompt customer support can all increase your chances of retaining clients and establishing your company on a SaaS market. That’s what we do! The language all over the website for this online giveaway tool generates genuine excitement about the product, and maybe that’s partly because of the product itself—after all, “Everyone loves a giveaway.” But there’s also some welcome straight talk that makes us want to partner with them: “We run Rafflecopter the way we wish other companies did business. Anything but boring, simple, whimsical illustrations and animations are placed strategically to draw the viewer's eye down the page. information a potential client needs in order to decide whether they want to The final call to action at the bottom of the page is both beautiful, and attention-grabbing. 2019 sehen wir gewagtes Schwarz-Weiß-Webdesign, das ein eindrucksvolles Statement abgibt. RESSOURCEN. It must introduce the product and make it stand out among the (enormous!) Share; Tweet; LinkedIn ; 0 shares. Thus, for a visually more appealing website following the 2019 web design trend of 2D illustrations is very beneficial. that can only be accessed and used through a web browser. This use of color and typography Robinhood is able to articulate exactly who they are and what users can expect from the software. United States About Blog Alltop presents all the top stories from SaaS websites. October 3, 2019 October 3, 2019. While not as obviously warm and fuzzy as some of the previous sites on our list, Help Scout’s website for its customer support tool is equally as engaging. Interviewed. 10 Most Inspiring SEO Learning Techniques, Internet marketing for plumbers: How to get started, Top 10 Restaurant Website Examples For Inspiration. So without further ado, here are 20 of what we believe are the best SaaS website designs, and the reasons why. Keep your web design colorful white to give it a clean and edgy look. website to provide the service to their clients since most of their products Finally, it encourages users to continue to explore the platform by educating them about specific areas of the e-commerce industry.